Barilla Market Mapping Project Questionnaire - Boyd & Moore Executive Search

Welcome to Boyd & Moore Survey

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Name

How is your company and local team currently structured?

Please mention your number of Employees

Functions handled in-house vs. outsourced

Reporting lines

successfully via analytics

What is your Go-to-Market (GTM) strategy in Japan?

How do you manage your local partner(s)?

Are you operating via a JV, distributor, or another model?

What is your governance structure and decision-making process with them?

What has your company or you done differently to expand and grow in the Japanese market?

Any localization efforts in product, packaging, marketing, or supply chain?

Have you partnered with any data analytics or data distributor platforms?

If yes, how effective have these partnerships been?

Are your products manufactured in Japan or imported?

If imported, where are they sourced from and how is the import process managed?

From your perspective, what are the common success factors among Italian or other foreign food manufacturers in Japan?

Any specific cultural, operational, or strategic considerations?

Where are your regional and global offices located?

How involved are they in decision-making for the Japanese market?

How would you describe your engagement with local distributors?

What are your expectations of them?

How often do you review performance?